One Thing: Day 245: Fat Pens and Heavy Watches
Day 245: Fat Pens and Heavy Watches
Yesterday I gave you some pure gold Michael Jordan advice.
Speaking of gold advice…
If you get a loan from the bank you will pay for 30 years.
If you rob a bank, you’re out in 10 years.
Follow me this week for more financial wins.
Your ONE COACHING THING Today Is:
Last week we were talking about luxury brands and how they justify their luxury pricing and subsequently collect luxury margins.
*whispers softly* free money (heavy breathing)
Here is something else unique about luxury brands.
They do a little extra to justify the price tag.
Montblanc pens are fatter.
Rolex watches are heavier and have a unique wristband.
Apple does it with their packaging.
Disney makes everything magical.
Tiffany diamonds sparkle more than others.
Nike has its Swoosh
In a nutshell… for you and your high-end coaching clients to create a luxury brand and get luxury style margins I’ve come up with these four required steps.
1. Be specific with the product
2. Own a word or phrase
3. Use a luxury name
4. Have a higher price
You heard it here first.
Obsessed with your business coaching success,
Karl Bryan aka King Karl
PS. Ants go where the sugar lies ~ Warren Buffett
*He means incentives*
PPS. If you’re looking for a proven system to follow for your coaching…. I created business coaching software and high-end step by step training to support it…
It’ll teach you ‘How to find any small business owner $100,000 in 45 minutes without them spending an extra dollar on marketing or advertising.’
Imagine finding your annual $12,000 to $50,000 coaching fees BEFORE you started coaching your new clients?! And a proven coaching system created for you to follow with your new coaching client.
Reply to this post if you want to start following a proven coaching system.
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Entertaining, Informative, Uncensored, Unedited:
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Karl Bryan gets clients for Business Coaches...period. He is the Founder and Editor-in-Chief of The Six-Figure Coach Magazine and Chairman of Leader Publishing Worldwide, home of the largest private community of Business Coaches (24 countries and counting) in the world.
His goal is straight forward… to help serious coaches/consultants get more clients.