One Thing: Day 314: The Wrong Question
Day 314: The Wrong Question
Yesterday I was talking about New Years Resolutions and encouraging you to create some around areas of your life that compound.
Not to mention ‘losing ten pounds’ is getting kinda lame.
In other news…
My 7-year-old daughter, Saje, wanted to sleep with us last night.
Saje: Dad can I sleep with you tonight, I’m scared.
Me: No, I can’t risk the monster following you in here and killing me.
*Wifey, slaps me*
Your ONE COACHING THING Today Is:
‘The Wrong Question’
The foundation of my top-rated Podcast, Business Coaching Secrets (50,000 downloads… all organic) is answering questions that business coaches send in.
I find I get asked the WRONG question with consistency.
Here’s What I Mean
“KB, do live events work for getting high-end coaching clients, or are they dead?”
“I created this video selling my services… is it any good?”
“Where is the best place to advertise?”
“Where is the best place to find high end coaching clients?”
It’s like asking a carpenter if you should use a circular saw or a hand saw.
Buying a circular saw doesn’t make you a carpenter any more than getting ‘certified’ doesn’t make you a Business Coach.
And joining Clubhouse doesn’t make you a marketer either.
Here’s What Matters
Understanding the PROBLEM your prospective client has.
And being able…. and being CONFIDENT you’re able to solve it.
When a thirsty man is walking across the desert all you need to say is WATER.
If you get this messaging right.
You can create a sign.
You can create videos.
You can run old school teleseminars.
You can reach out to friends.
You can cold call.
You can run online ads.
You can do referral marketing.
You can use Youtube.
You can post on social media.
You can use new sexy tools like Clubhouse.
You can hire someone to generate leads for you.
You can send a damn smoke signal if you want…
… and if your audience is not thirsty then the job of your marketing is to make them so.
My audience of business coaches want three things:
- To generate small business leads
- To find and convert high-end business coaching clients
- To keep those high end coaching clients LONG-TERM
The business coaching community tells me I solve this problem for business coaches better than anyone and that’s why we’re approaching 1000 active business coaches working with us currently.
A huge part of that is that we teach our coaches:
‘How to Find any Business Owner $100,000 in 45 Minutes Without Them Needing to Spend an Extra Dollar on Marketing or Advertising.’
And we built revolutionary software to facilitate the entire process for you.
Business owners want and need PROFIT.
Some call it ‘freedom’… ‘ability to call their own shots’… ‘to go to the next level’ ‘scale’ and a hundred other terms…
What they really mean is PROFIT.
That’s how you call your own shots.
That’s why we teach ‘Profit Acceleration’ and why we built Profit Acceleration Software™.
You heard it here first.
Obsessed with your business coaching success,
Karl Bryan aka King Karl
PS. Have the courage to go places that scare you.
PPS. Marriages break up from lack of money… over lack of love X 100.
Business failures lead to destruction, addiction, depression, anxiety, suicides, and unfortunately, far more.
As good business coaches we save marriages, save families, save kids from self-destruction… we save lives!
A true life of purpose.
PPPS. If you’re looking for a proven system to follow for your coaching…. I created business coaching software and high-end step by step training to support it…
It’ll teach you ‘How to find any small business owner $100,000 in 45 minutes without them spending an extra dollar on marketing or advertising.’
Imagine finding your annual $12,000 to $50,000 coaching fees BEFORE you started coaching your new clients?! And a proven coaching system created for you to follow with your new coaching client.
Reply to this post if you want to start following a proven coaching system.
PPPS. Forward this to someone that needs to subscribe to my daily emails and get a limited time, complimentary subscription to my business coaching magazine go here:
PPPPS. They tell me my Podcast is Ric Flair style, Money Makin, Client Getten, Joint Venture Landing, Event Fillin, High-End Coaching Client Findin Gold For Business Coaches.
Entertaining, Informative, Uncensored, Unedited:
Missed a day? Catch up here.
Karl Bryan gets clients for Business Coaches...period. He is the Founder and Editor-in-Chief of The Six-Figure Coach Magazine and Chairman of Leader Publishing Worldwide, home of the largest private community of Business Coaches (24 countries and counting) in the world.
His goal is straight forward… to help serious coaches/consultants get more clients.