Gather the Troops with Adrian Ulsh
Today I’d like to chat about the different types of support staff you need and what makes them so important.
There are essentially three key roles that need to be filled to set your business up for success:
· The Technician
· The Manager
· The Entrepreneur
All of these roles need to be played simultaneously by different people with the right talents. It’s all about balance.
This person represents the present and all that needs to be done for the physical aspects of the business building process. They’re the “doer.” This is usually the most visible person in the entire operation.
This person represents the past and works to fix problems through learning from past mistakes. They’re the practical side of the business and is in charge of putting together the business and overseeing the planning.
This person represents the future and the vision for the business. They’re responsible for the creative side of the business and are always considering ways to enhance products/services, business image, branding and more.
All three of these characters are essential to the success of any business… and to build a solid foundation from the start you need to work harder to find the right people to put in these roles. Obviously, you need to be one of these key people, but ensure you find the role that fits your skills and talents, not necessarily what you THINK you should be doing.
This may be a hard process for you as you will need to relinquish some control over the business and instill trust in people to allow them to do their jobs. Fail to do so and you will run into one of the most destructive forces in business… mediocrity!
Most business owners willing to give responsibility to others… but they fail to also give them AUTHORITY to carry out their mission. Responsibility without authority spells disaster, and it’s responsible for the failure of most small businesses.
Don’t fall into this trap. Give your people the responsibility and authority to do their jobs… BUT be sure they are held ACCOUNTABLE for their results.
About Adrian Ulsh
Adrian Ulsh is the CEO for Leader Publishing Worldwide, the largest online provider of coaching services worldwide. Adrian currently works with more than 500 coaches in 24 countries advising them on building 6 and 7 figure coaching practices.
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