Answering “What do you do?” with Adrian Ulsh
This may be one of the most important business fundamentals you will develop that can have a direct impact on the ultimate success of your client. Here’s why.
This may be one of the most important business fundamentals you will develop that can have a direct impact on the ultimate success of your client. Here’s why.
All small business owners need to wake up to the fact that we decide to buy the things we do based on emotion. We only use logic to justify the purchase.
Most small business owners at least have a rough idea who their ideal client is, but only demographically. Unfortunately, the demographic profile is only about 25% of what they need to know about their ideal client.
Q: I’m really struggling to come up with a message that will quickly grab the attention of prospects who may be interested in buying or selling homes.
One of the biggest mistakes I see coaches make every day is they fail to capitalize on the limited amount of one-on-one time they spend with their clients. The coaches I work with tell me they spend that hour providing guidance and direction to their clients.
One major insight coaches can provide to their clients is a simple fact that marketing is NOT an art… it’s a SCIENCE! And just like most things in science, there’s an equation that guide