Torie Mathis

Torie Mathis

Publisher/Art Director

Torie Mathis helps entrepreneurs, like you, use digital marketing to grow your business without wasting time, money, or your sanity.  She is a best-selling author, Army veteran, speaker + trainer, and your digital marketing coach. You don’t need crazy tech skills, buckets of cash, or dedicated staff to market your business. In fact, you don’t even need a lot of time. What you need is to be SMART. Learn from Torie at the Smart Arsenal and on her channel.

Torie hosts SMART AF, a show for non-techy entrepreneurs looking to grow their business, with her husband Sean and is the creator of SMART AF Magazine.

She is the CEO/Creative Director at Lake Shark Media, an International Multi-Media Marketing Agency and leads her team in finding profit-producing marketing both online and offline for their clients.

She is a US Army veteran, has a BFA in Advertising from the prestigious Academy of Art in San Francisco, is a Certified Canfield Success Principles Trainer and Integrative Nutrition Coach. She is also a Certified Platinum Business Coach, a Certified Social and Community Manager and Content Marketing Specialist. She has spoken at conferences and events from the International Executive Coaches Retreat to the National League of Junior Cotillions and has trained organizations from United States Army Europe Family Readiness Groups to her local Chamber of Commerce. She is the co-author of Carolina Trendsetters and author of Integrative Marketing. You can find her at toriemathis.com

Articles by Torie Mathis

The Missing Element in Your Funnel with Torie Mathis

The Missing Element in Your Funnel with Torie Mathis

The first thing new online business owners learn is the power of the offer funnel.
You’ll find WordPress plugins to help you design your funnel and landing-page creators to assist in building it. And yet still your funnel doesn’t perform as it should. So what’s missing? Cohesiveness.

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