The 50 Ways Strategy: How Business Coaches Can Unlock Growth (and Their Own Confidence)
The Secret Weapon for Business Coaches: Start With 50 Ways
Let’s get real. If you’re struggling to land clients, feeling lost for lead generation ideas, or stuck in that self-doubt spiral (yes, it’s real and yes, it haunts even the best), you need a tactic that not only generates momentum but armors you with confidence and value.
Welcome to the “50 Ways” strategy, a classic Karl Bryan prescription. It’s dirt simple, but absolutely game-changing. Write down 50 tactical ways you can help a business owner grow their business profitably. And no, “goal setting” and “better time management” don’t count. I’m talking about practical, margin-driven, profit-focused actions.
This isn’t just a fun exercise. It’s your personal fast track to becoming the most valuable (and least desperate) coach in your market.
Why the “50 Ways” Strategy Works
We’ve all heard the old adage: “Failing to plan is planning to fail.” But most coaches plan in generals and abstracts. The power is in the details, especially actionable ones tailored to specific business types.
And here’s the real kicker: If you can honestly show a chiropractor, SaaS founder, or the local butcher 50 ways you can help, you never have to worry about landing clients again.
More importantly, you begin to see yourself as the expert you actually are. That self-doubt? See ya later.
The Chiropractor Conundrum
Let’s make this real. Imagine you’re trying to help a chiropractor. Most business coaches will jump straight to slogans like “Get more patients!” or “Boost retention!” That’s fluff.
Instead, challenge yourself: Write down 50 specific, tactical, and margin-conscious growth moves. For example:
- Negotiate supplier discounts by pooling purchases with nearby clinics.
- Offer a free quarterly wellness class to attract new locals.
- Upsell annual wellness packages during check-out when the client is most satisfied.
- Partner with a local gym for referral bonuses on each new sign-up.
- Implement a “missed appointment” SMS reminder protocol to maximize attendance.
You see what’s happening? Every idea, when thought through to 50, forces you beyond the obvious and gets into true “value architect” territory.
Facing the Biggest Issue
Good. That’s precisely the point. If rattling off 50 ways to help was easy, every coach would be swimming in clients and money.
You will hit a wall around idea 12, and another around 30. Push past it. This is when the true gold comes out. Use real research, dive into industry reports, ask AI, scour business forums, talk to business owners, leverage your own experience, and grow your “tactic muscle.”
Here’s another issue to address: What if you’re new and feel like an imposter? When you do this exercise, you can’t help but realize how much real, concrete value you can deliver. Self-confidence comes from evidence and action, not wishful thinking.
Implementing the 50 Ways Strategy
Ready to become the coach everyone wants? Here’s your Call-to-Greatness protocol:
1. Pick a Business Type
Yes, niche down at least for this exercise. Restaurant, SaaS, landscaping, accounting, whatever.
2. Write a Clear, Profit-Focused Goal
“Grow revenue by 30% with improved margins in the next 12 months.” Notice the focus on margin, not just sales.
3. Get That Blank Piece of Paper
No laptops. No phones. There’s magic in handwriting.
4. List 50 Tactical Strategies
Push through the block. If you’re stuck, consider:
- Offer packages instead of single services.
- Automate follow-up with lapsed clients.
- Create a simple referral rewards program.
- Train staff to upsell premium services.
- Partner with local businesses for bundled offers.
5. Vet for Margins
Would you rather double a business’s revenue and tank their profit, or grow both? Only keep the ideas that strengthen both.
6. Transfer the Energy
Watch how much more excited you are to talk to that prospect after you’ve completed your 50. You’re now coming from a place of genuine power and authority.
7. Use This as a Marketing Weapon
“Hey Mr. Prospective Client, here are 50 margin-focused ways I can help your business in the next six months. Want to discuss the top three for you right now?”
Go ahead, try to ignore a coach that comes to the table with that kind of focus and arsenal.
Progress Equals Happiness
Stop chasing the next “cool” lead-gen tactic. If you can show real, tactical value, sales become conversations, objections become interest, and you shift from chasing clients to attracting them.
Measure your progress not just in new leads, but in how effectively you can outline, articulate, and execute real-world profit-increasing actions for your clients.
Profitable Operating System
Want to plug an entire profit-acceleration system into a business one proven to uncover $100,000 or more in hidden profit, without extra marketing spend? Book a call, and let’s explore how you can install this operating system in any small business for massive, lasting results.
The clients are out there. The confidence is within reach. You just need the right strategy. Start listing your 50 ways and become the coach everyone’s looking for.
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